PLCA 75: How to Build Brand Value Through Memorable Convention Experiences

The Pipe Line Contractors Association (PLCA) convention is a highly anticipated annual event where professionals come together to discuss the state of the industry, network, and share insights about the future. This year was particularly special as the convention marked the 75th anniversary of the very first gathering. PLCA wanted to make this year’s convention a truly memorable occasion and turned to Staging Solutions to ensure its success.


Almost a year before the event, Staging Solutions began collaborating with Meetings to Incentives, an event planning company, to develop a strategy for commemorating this momentous occasion. Together, we created a comprehensive plan that would highlight the rich history of the association, while also showcasing its future ambitions.


Creative Solutions


Staging Solutions’ first task was to create an event brand that would inspire attendees and capture the essence of this year’s Hawaii venue. We designed and developed custom brand assets that would be used throughout the event and in promotions leading up to the day. The event brand featured colors and textures that were reflective of Hawaii, creating a unique and memorable experience for attendees.


Event Services


Staging Solutions provided audio visual solutions, stage management, show calling, and overall event production during the convention. Working closely with Meetings to Incentives, we helped solve problems and support event logistics from a production standpoint. Staging Solutions’ team worked tirelessly to ensure that everything ran smoothly and that the event went off without a hitch.


Scenic Design and Fabrication


In addition to providing event services, Staging Solutions also managed the production and fabrication of various stage looks, scenic solutions, step-and-repeats, and other custom pieces.


Content Creation


Our in-house media department provided stunning branded content for the stage screens, lobby monitors, printed signage and booklets, website, and event app.  We also provided event photography and videography, giving the PLCA stunning assets to commemorate the anniversary and promote future conventions. We worked with the association to create custom content that would showcase its history and future ambitions, creating an engaging and immersive experience for attendees.




The 75th anniversary of the PLCA convention was a resounding success, with attendees raving about the immersive and memorable experience. Staging Solutions’ creative solutions, event services, scenic design and fabrication, and content creation helped to create an engaging and interactive experience that highlighted the rich history of the association while also showcasing its future ambitions.


Staging Solutions was proud to be a part of such an important milestone for the PLCA convention and looks forward to continuing to support the association in the future. Our team’s dedication to creating innovative solutions, providing exceptional event services, and delivering outstanding results ensured that this year’s convention was a huge success.


With the rise of digital marketing, it’s easy to forget the value of a good old-fashioned face-to-face event. However, events like the PLCA convention are essential to building brand value and forging strong connections with customers, suppliers, and industry peers.


In today’s digital age, brands are constantly trying to find new and innovative ways to engage with their audience. However, the most effective way to build brand value is still through face-to-face interactions. Events like the PLCA convention offer a unique opportunity for brands to connect with their attendees on a personal level, building trust and loyalty in the process.


By partnering with Staging Solutions and Meetings to Incentives, PLCA was able to create a memorable event that highlighted the rich history and future ambitions of the association. The creative solutions, event services, scenic design and fabrication, and content creation provided by Staging Solutions helped to create an immersive and engaging experience for attendees, which in turn helped to build brand value for PLCA.