Our Mission is both what we do and why we do it. Whether the experience is live or virtual, a piece of video content or an entire creative strategy, what we do creates connections between our clients and their audience.
Our mission also helps us make choices. Understanding our purpose allows us to say “Yes!” to projects where we truly add value.
We know how to get things done quickly and thoroughly; our task is to use these tried and true practices as a springboard to new ways of creative problem solving. Increasing innovation will allow us to blaze new trails and become a global leader.
Our Core Values reflect what’s important to us. They demonstrate how we work internally, how we engage with our clients, and what we bring to the table. Our Aspirational Core Value articulates how we will grow and define ourselves in the years to come.
Our brand is the feeling of being connected – through the process of working together, or by experiencing something we created.
Our “team” includes not only our colleagues, but also our clients, their clients, other vendors – whatever extended family is invited to participate. We represent our brand in a variety of ways, but the real thing is intangible: It’s a whole that is greater than the sum of its parts.
We are energized by people and ideas, and we are fueled by passion.
We have nerdy conversations about technology, computer programs, fabric, and metal; about carpet patterns, camera angles, colors, and the poetic use of words; about feelings, motives, and clarity. These are just a few of the tools that shape our creativity, and we embrace new opportunities to use them. The best thing about enthusiasm? It knows no bounds. What closes the circuit for us is the enthusiasm we get back – from client compliments, cheering crowds, or the satisfaction of a job well done.
In ways both literal and metaphorical, we build on what we know. With experience in fields as varied as aerospace and theatre, our team relies on decades of practice to make things perfect.
Our brand is why you call us rather than anyone else: It’s the marriage of knowledge and skill, the di erence between what is and what could be.
Each of us is an integral part of our brand, and every detail is relevant to our success.
How glorious is a winning moment when the presenter is handed the wrong envelope? An envelope is a small thing, but even the smallest detail can be a deal-breaker. We all do our part to ensure that we have considered everything.
Innovation is a delicate balance between knowing how to do things quickly and well, and going out on a limb. We are honing our techniques to be more adaptable, and learning how to apply them in new and exciting ways, so that we can deliver positively unanticipated results.
To become a global leader in creative strategy demands that we push past our comfort zone, climb higher, and enjoy a new view.