What is Experiential Marketing | Staging Solutions Inc.

What Is Experiential Marketing?

As a consumer, which of the following two scenarios sounds like a more worthwhile experience? An event in a dull conference room, with fluorescent lighting humming overhead and an agenda of PowerPoint presentations lined up for the day? Or: an immersive event with interactivity, entertainment, engaging music, and branded video and artwork displayed through-out.   The great majority of us would prefer the latter, and the team at Staging Solutions provided these precise elements to the Houston Chapter of American Marketing Association’s annual Marketer of the Year Awards ceremony in 2016.   At its core, Staging Solutions creates extraordinary brand experiences that produce results. We rely heavily on impacting and motivating people through interactive visuals, content, and media.   This is the heart of experiential marketing. It goes beyond the black-and-white of typical, grassroots marketing techniques—i.e., press releases, social media posts, or media pitches. Through creative solutions and thoughtful execution, Staging Solutions crafts experiences that activate...

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Houston City Guide

Staging Solutions’ Houston City Guide   Staging Solutions is one of the proud event production companies to be a part of hosting Super Bowl LI in our great city of Houston, Texas! We’re excited to share our city with so many amazing visitors. Here’s your go-to guide for all things Houston.  Scroll all the way to the bottom to see a map of Houston's hotspots!    Airports As the fourth largest city in America, our airports are a crucial part of connecting Houston to other cities both domestically and globally. If you’re starting your journey at either of the two main airports, make sure to check out the Super Bowl Countdown Clocks that Staging Solutions was a part of activating.   William P. Hobby Airport With just a short drive away from downtown Houston, Hobby airport is the city’s oldest airport facility. Houston is a focus point for Southwest Airlines and just opened it’s first international terminal...

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